Walk into the Hermès flagship store in New York and you’ll think you’ve gate-crashed a Supermarket Sweep for millionaires. The well-turned-out shoppers seem primed to drag an arm across a shelf, gathering as many pieces as possible from one of luxury’s oldest brand names. Naturally, there are more restraints—and significantly fewer shopping carts—in this 20,000 square foot temple of tastefulness, which opened on the Upper East Side last October.
“The store is really a masterpiece,” says Véronique Nichanian, artistic director of the Hermès men’s universe since 2008. “For a big store, it feels really intimate.” it is a means to highlight Hermès' superb menswear, which Nichanian has been overseeing for a staggering 35 years, beginning in 1988 when she was appointed artistic director of men's ready-to-wear. In any industry, longevity like that is unusual. She is a unicorn in terms of style. Hermès men's has evolved under her leadership from the bougie bon chic, bon genre style of the late 1980s—all blazers, suits, and patterned city-boy ties—to relaxed, contemporary apparel and accessories fit for a hangout session that just so happens to take place on a private jet.
“For me, more and more, it’s about simplicity,” Nichanian says. “I’ve always loved working with materials, with cloth. I like simple shapes. But I find that men have really changed, too; they are more and more into clothing that is relaxed. Wearing a suit and a tie is no longer by obligation; now it’s a choice, a pleasure. So men are broadening and investing in their casual wardrobes like never before.”
It’s easy to believe, with a grand old name like Hermès—with its silk scarves and Birkin bags and iconic orange packaging—that you’re buying into a vision of permanent Frenchness here, something stuffy even. Not so. “I never really liked that traditional bourgeois view at all,” Nichanian explains. “I think it’s vital to move, inject colour, play, twist things to surprise people. We always do things at Hermès with a sense of humour, lightness, and charm.”
The men's summer 2023 collection, which was revealed in Paris in June, is a confirmation of the air of sophisticated, contemporary elegance that permeates Hermès under Nichanian's direction. The company, which is getting close to its bicentennial, sees itself as a conduit to modern excellent taste rather than fighting change. It is not trendy, but it is unquestionably in style.
Much of the appeal comes from the makeup of the clothes. For summer, there’s near-weightless construction, unimpeachable quality, and colours rarely associated with men’s fashion. Nichanian uses the word légèreté, or lightness, frequently in our conversation, which jumps between French and English. The concept matters just as much emotionally as physically. “I really wanted to give the collection a real sense of lightness, a feeling of escape,” she says. “The world feels heavy at the moment; I think men need summer clothes that feel less urban. There was a lot of inspiration in David Hockney’s art for me—all that California light, those swimming pools, things seen refracted through water—that provided a sense of fluidity, even a sense of humor.”
That playfulness is discreet. You may see an understated H embossed on a leather bag or a belt here and there. But that’s pretty much it. “We’ve been doing things a certain way for nearly two hundred years. We don’t need to put big logos on everything,” Nichanian says. “People talk about Hermès with a real sense of reverence but also with a real fondness—a certain joie de vivre—compared to many other big brands, which I think personally take themselves far too seriously. Of course, business is business, and brands are like people at the end of the day—each to his own, you know. For us, Hermès is all about its personality.”
Photography by Jason Kibbler
Styling by Nick Sullivan
Grooming by Kevin Ryan for Ludlow Blunt salon
Model: Hamid Onifade for DNA Model Management
This story originally appeared in the April/May 2023 issue of ESQUIRE magazine
Originally published on Esquire US
It's not that there's nothing sexy about Hermès; there's nothing explicitly or brashly so about the storied luxury house. For spring/summer 2024, longtime artistic director Véronique Nichanian pushed the limits of what we know of Hermès with a play on summer sensuality by way of layered contrasts and lots of skin.
There's an architectural element to the spring/summer 2024 menswear collection that's reflected in the staging of the show. Nichanian intended the clothes to act as architecture, from which the body became the foundation.
Models appeared from behind openwork screens resembling the graph-like fabrics that ran rampant throughout the collection. Lightweight—and at times, translucent—fabrications were layered atop of each while modestly revealing skin, especially in the collection's lighter hues.
But what was the most surprising element of the show were the shorts. Nichanian opted for shorts with inseams that couldn't be longer than five inches. It's quite possibly the shortest that Hermès has ever gone when it comes to the length of shorts. It's hardly anything to complain about given the heatwave we've been experiencing, but for Hermès, it's quite a big deal.
The fit: With the short shorts, the revealing of skin was still done tastefully—the Hermès way. The shorts were crafted from a range of cotton blends as well as technical fabrics. They were designed with elasticated waistbands that still featured belt loops for an elevated look and for the added style option of wearing one with a belt (or two as they're styled).
The entire spring/summer 2024 menswear collection felt free in a sense that nothing felt constricted. Silhouettes consisted of roomy cut shirts and blousons with trousers that range from slim- (but not excessively so) to wide-cut that were all elasticised at the waist.
The details: The opening look included a Haut à Courroies bag that was treated as though it's been weathered out in the sun. A slight imprint of the bag's lock, clochette as well as its flaps were done in a subtle tonal variation—a beautiful rendition to a classic icon.
The collection's double étrivière belts—essentially fitted with buckles that resemble stirrups—were some of the more inspired elements in the collection. They're connected in the middle by a chain that added some edge, and recalls the more punk-esque autumn/winter 2023 menswear collection presented earlier this year.
Three exceptional looks: Look 6's easy, summer fit that featured the collection's shorts as well as a crinkled blazer topped off with a roped tote bag; look 25's option of layering pretty much the same outfit as in look 6, with a deliciously oversized shortened parka; and look 46's knit-layering masterclass.
The takeaway: Showing off skin tastefully is an art.
View the full Hermès spring/summer 2024 collection in the gallery below.
It would have been easy to make his fifth anniversary as artistic director of Dior Men all about him. And it would've been justifiable too, seeing how Kim Jones has continuously crafted collection after collection of menswear offerings while tapping into Dior's archives and haute couture sensibilities. Jones' inclination to collaborate with other brands, designers, and artists have also helped widened Dior Men's reach.
Yet, the Dior Men spring/summer 2024 collection was far from an ego trip.
True to form, Jones once again referenced Dior's storied history. "Dior is an haute couture house: it is all about the clothes. At the heart of Dior is silhouette, shape, technique and fabrication of the very highest order," says Jones in the collection notes. "It's a culture we have inherited from womenswear past and applied to menswear present. And for the first time in our collections, it is a collage of influences from different Dior predecessors and eras we wanted to pay tribute to at once—together with some of our own. All are connected through texture and technique alongside some of the Dior pop icons, particularly the Cannage."
The show's staging seemed to suggest—on his fifth anniversary no less; a feat that not many can claim in fashion nowadays—that Jones was leaving it all out in the open. The entirety of the collection's 51 looks ascended from below the tiled floor and models stood waiting for their turn to walk along the grid's perimeter. There was no pretence in the spring/summer 2024 collection—no surprises, just well executed designs that cemented the Dior Men canon he's crafted five years ago.
The fit: Jones referenced a quartet of the house's former creative heads for the Dior Men spring/summer 2024 collection. Yves Saint Laurent's silhouettes were the guiding principle in the collection's look, particularly in the effortless, sweeping tailoring brought about by trousers cropped slightly above the ankles and at times designed with pleats for added volume. The collection's defining piece, the cardigan, was casually draped over shoulders in multiple variations of Cannage tweeds, Gianfranco Ferré-inspired ornate embellishments as well as dripping cabochons—the latter a Monsieur Dior nod.
Marc Bohan's play of textures informed the tactile elements of the collection. Tweed was the main vehicle used across a variety of pieces, expanding its use from just the traditional. It was seen on everything from summer-appropriate vests to all manner of the collection's bags and accessories, especially the iconic Saddle.
The details: Loafers—tweed or otherwise—were stamped with a new circular Dior logo derived from the Lady Dior hardware. The logo appeared as buckles on a number of bags too. Sandwich bags crafted in a selection of the collection's key fabrications would most likely be the novelty accessory of the season, and was most beautifully executed in supple leather decorated with the Cannage motif. The eye-catching beanies seen on a number of models, incorporated ronghua right in the centre. These velvet flowers were crafted by master craftsmen in the trade who worked closely with the Dior ateliers.
Three exceptional looks: Look 7's stunning Cannage tweed coat in signature Dior grey and paired with a pop of bold colour in the form of a beanie; the tailoring in look 31 that incorporated a bowtie appliqué on a pocket of the three-buttoned blazer; and the closing look 51 that was dripping with cabochons paired with high-fluo pink.
The takeaway: Who needs a collaboration when the past offers so much inspiration and content to remix for the now?
View the full Dior Men spring/summer 2024 collection in the gallery below.
It was five years ago that artistic director Kim Jones presented his very first runway collection for Dior Men. The collection marked a turning point for the house's menswear universe with Jones adapting Christian Dior's women-centric creations and haute couture techniques for men. And of course, it heralded a time of collaborations with partners outside of the realm of fashion.
The Dior Men spring/summer 2024 runway show marks the fifth-year anniversary of Jone at the house. Offering a teaser into what the collection could look like, the house invited Australian actor Felix Mallard—of Netflix's Ginny & Georgia fame—into some of the archival inspirations that Jones were taken by. Cabochon jewellery as well as tweed, for example, look to be key elements of the collection.
If Jones is looking to emulate the kind of collaborative successes that he's introduced for Dior Men since the beginning of his tenure, we may also see one for spring/summer 2024.
Watch the Dior Men spring/summer 2024 runway show here live from Paris Fashion Week Men's.
What: Dior Men spring/summer 2024 runway show
Where: Paris, France
When: Friday, 23 June 2023 at 9pm Singapore time
There were no shortage of celebrities—hailed from all over the world—at the Louis Vuitton spring/summer 2024 menswear runway show. For the first time at the maison, the creative direction of its menswear universe has been handed over to a celebrity too: the multi-hyphenate Pharrell Williams. His star power drew entertainment heavyweights the likes of Beyoncé and husband Jay-Z, expecting couple Rihanna and A$AP Rocky, Singapore's very own JJ Lin, K-pop stars Jackson Wang and BamBam, and more.
Williams delivered a show. Set right on the Pont Neuf, the backdrop was LVMH chief Bernard Arnault's very own slice of Paris—the area on the right bank where the Louis Vuitton studios, department store La Samaritaine, and Cheval Blanc Paris are all situated next to each other and owned by the French conglomerate. Guests sat flanking the entirety of the runway as gospel choir Voices of Fire and an orchestra provided the show's soundtrack.
In many ways, it was reminiscent of the late Virgil Abloh's live runway shows. More than just about the clothes and accessories, Abloh's were moments that intertwined music, art and culture with fashion—Williams did the same. The inclusion of familiar non-model faces in the runway line-up such as fashion designers Stefano Pilati and Dao Yi Chow (amongst other notable personalities outside of fashion) too added to the sense of community and openness beyond traditional fashion elites.
Intentional or not, it did seem as though Williams was paying homage to Abloh in the show's set. The runway was lined in gold, recalling Abloh's first runway show for the maison where he reimagined a yellow brick road. Abloh's tenure at Louis Vuitton was of course, monumentally successful, and if anything, Williams' debut could look to be following the same path.
The fit: There's a decidedly workwear approach peppered throughout the Louis Vuitton spring/summer 2024 menswear collection. Denim coordinates in various treatments and washes—mostly featuring signature Louis Vuitton motifs—were some of the more classic pieces that I could see being perennial pieces season after season. Hardier, almost military-inspired elements were also apparent as they were juxtaposed against tailored options.
The Damier was Williams' key focus, highlighting the house signature rather aggressively. His very own interpretation is the Damoflage—a combination of the camouflage print with the Damier. Rendered in three different colourways, the Damoflage was featured across ready-to-wear and accessories with the traditional camouflage reinterpreted as pixels merging with the Damier. On the more classic front, the Damier was also reimagined in primary colours as previewed by the Rihanna-fronted campaign released prior to the show.
Quite surprisingly, the collection didn't lean heavily into streetwear. Tailoring remained a sizeable bulk of the line-up ranging from oversized cuts in classic fabrications to those embellished with LV charms.
The details: Williams brought out the pearls as trims on tracksuits and a slew of accessories. Reminiscent of the custom Tiffany & Co. glasses that he's often spotted wearing (including for the show), some of the sunglasses featured a mohawk-like arrangement around the frame. Segments of bag straps and chains were also taken over by pearls, and a selection of pearl necklaces as well as brooches added that extra quintessential Williams stamp.
What was quite interesting was Williams' take on the Louis Vuitton teddy bear. First designed by former creative director Marc Jacobs—who also first brought Williams into the Louis Vuitton fold—Williams covered it entirely in Damoflage. And as an extension of the reference, shearling slippers were designed with soles resembling bear paws.
Three exceptional looks: Look 9 for anyone wanting to emulate Williams' style; look 50's all-denim ensemble that could be worn for dressier occasions; and look 69's tailoring-focused look tastefully accessorised with dandy pearls.
The takeaway: It's Louis Vuitton as Williams would wear it. In other words: irreverent and relevant.
View the full Louis Vuitton spring/summer 2024 menswear collection in the gallery below.
192 bales of raw linen were transported from Normandy to Milan for the Zegna spring/summer 2024 runway show. They formed an oasis of sorts—Zegna calls the show L'Oasi di Lino (translation: the linen oasis)—within the Piazza San Fedele in Milan.
More than a showcase of what's coming up for the season, the show was once again a reiteration of Zegna's efforts at ensuring that its materials—the very basis of the brand—are sourced and produced with as little negative effects to the environment as possible. And before you call out the brand for potentially wasting raw materials for the show's scenography, Zegna ensures that the raw linen will be turned into its Oasi Linen fabric in Italy. It's also committed to certifying Oasi Linen as 100 percent traceable by 2024.
With that, the hero of the Zegna spring/summer 2024 collection is linen. A number of amalgamations were featured throughout the collection with treatments that displayed artistic director Alessandro Sartori's tactile mastery in materiality. And of course, his penchant for monochromatic looks.
The fit: There was an overall sense of ease and lightness to the collection that's typical of Zegna, and it's even more so owed to the generally linen-based fabrication. Shorts were cut roomy and grazed the knees, and were mostly part of coordinates—a Sartori-favoured leitmotif of constant reimaginings of men's suiting. Blazers were cut without lapels for a more streamlined appearance and oversized outerwear were designed with clean lines ensuring that elements were all flushed with little flourishes. On some instances where lapels did appear, they're actually a result of trompe-l'œil techniques, especially visible on the leather pieces (looks 27 and 33).
The collection's knitwear amplified the sense of tactility, adding both visual interest as well as contrasting textures. And if there's one thing that grounded the entire collection, it would be the triangular scarves seen on a number of looks. There's a sprezzatura sensibility about them that conjures this idea of an Italian summer—perhaps lounging around next to bales of hay (or linen) and without a single care in the world.
The details: Soft handbags crafted from supple leather made several appearances, echoing a similar kind of airiness of the ready-to-wear. The footwear though are the stars. The Triple Stitch was adapted into an espadrille-hybrid with visible rope-stitching running along the soles. Sartori also introduced a new slip-on shoe design cut from one piece of leather and affixed with chunky, textured soles for a truly sophisticated look.
Three exceptional looks: Look 14's classic Zegna fit with the addition of a triangular scarf for that added style factor; look 18 was a beautifully cut jumpsuit that retained elements of traditional menswear tailoring, especially in the interior; and look 45's textural masterpiece in the collection's standout flamingo hue.
The takeaway: This is not your grandfather's linen.
View the full Zegna spring/summer 2024 collection in the gallery below.
