In another revival, Louis Vuitton brings back its Core Values campaign. The two famous faces fronting it? Roger Federer and Rafael Nadal; rivals on the tennis court but now companions in the Dolomites of Italy. And all these are captured by famed photographer, Annie Leibovitz.

Of course the mountain that they are ascending isn't just a mountain, it is a metaphor for the two tennis players' careers. Federer has 20 Grand Slam titles under his belt; Nadal's 13 French Open wins garnered him the nickname, "The King of Clay." With mutual respect for each other, these two doyens of the clay courts represent parallel journeys that are inspirations for fans and generations to come.

Inspired by Federer and Nadal's stories, they make for a perfect stand-ins for Louis Vuitton's core values. With each step taken on the snowy peaks, the two men illustrate the point (and how on-the-nose it is) that when armed with determination and a "never-say-die" spirit, one can scale the heights.

Using the mountains as her grand canvas, Leibovitz captures the two tennis legends against the mountain peak. Here we see Federer with his classic Monogram Christopher backpack and Nadal with his Monogram Eclipse version representing his dynamic strength and tenacity.