Samsung's biannual unveiling of its devices yesterday in Paris. It was, after all, a marketing strategy, a slew of Samsung devices announced at the locale of this year's Olympics. With pomp and circumstance, there comes the expectation of something new from the South Korean tech giant. These are what were announced at this year's Unpacked event.
The AI game heats up even further as Samsung reiterates its commitment to the integration of its Galaxy AI into their product ecosystem. Samsung was the first major phone brand to announce its use of Galaxy AI and while that thunder was stole with Apple announcing their own proprietary Apple Intelligence, Samsung reminds us that it already has a working Galaxy AI and that more of its products will have them.
One of the more impressive Galaxy AI addition is the Sketch to image feature. Your rudimentary doodle can be generated into different fully-fleshed image styles. Apple mentioned similar actions with its Image Wand but at this point, it's all about the speed to showcase AI, so this round goes to Samsung.
Samsung's signature phones return: the Galaxy Z Fold6 and the Galaxy Z Flip6. Touted to be "the slimmest and lightest Z series", the series are also blessed with enhanced Armor Aluminum2 and Corning Gorilla Glass Victus 2 for more durability. Both the Fold6 and Flip6 have Snapdragon 8 Gen In addition to being reliable, every element of the Z series is also powerful. Both the Z Fold6 and Z Flip6 are equipped with the Snapdragon Gen 3 Mobile Platform, the most advanced Snapdragon mobile processor yet.
The Galaxy Z Fold6 has a sleeker design and a Dynamic AMOLED 2X screen, which gives it unparalleled brightness. There's an upgraded gaming experience that's within the Fold6 by its chipset and a 1.6x larger vapour chamber. Meanwhile, the Galaxy Z Flip6 has a new 50MP wide camera, a 12MP Ultra-wide sensors and larger battery life.
Let's address the elephant dominating the room: yes, obvious comparisons would be made with the Apple Watch Ultra. From the orange band to the orange "action button" to the shape of the dial, I guess, imitation is a form of flattery? But other than the looks, the Galaxy Watch Ultra seem to hold its own with its pricing and health measurement specs.
Other than the smartwatch, this smart ring is meant to be worn throughout. It's less intrusive than the smartwatch, which makes for easier health tracking. Imbued with three sensors—accelerometer, photoplethysmography and skin temperature reading—the Galaxy Ring can monitor and collate various health metrics. It comes in several sizes.
Welp, those were our key takeaways from this year's Unpacked. As we go through the devices, we'll let you know in-depth what to further expect with each of these devices.