The "Singaporean Dream" is often summed up by the "three Cs"—condominium, cash and cars. For those not in the know, the three Cs are typical markers of success in our little red dot. Among them, owning a car is particularly challenging given the high cost of a COE—especially if we're talking about luxury brands like Porsche. But if the car seems out of reach, consider their limited edition sneaker as the first step.
It's no surprise that such a brand like Porsche would throw something extravagant for its 50th anniversary: 12 country sneakers in collaboration with PUMA, each limited to 911 units.
The collection has a sentimental touch to it, drawing on historic connections to iconic Porsche models. Two special-editions sneakers are particularly noteworthy: the "Turbo No. 1" and "Turbo 930", both inspired by the cars—the first presented to Louise Piëch on her 70th birthday and the latter created in honour of Dr Ferry Porsche's 911 Turbo from 1976. It's a must-buy for vintage collectors. Meanwhile, the remaining 10 local editions are tailored to their specific market.
Let's not overlook the exclusive Polar Blue colourway, specially chosen for the Porsche Asia Pacific region. This striking colour embodies the 50-year evolution of the 911 Turbo—symbolising loyalty, stability and progress.
The design features vintage turbo lettering, a subtle Porsche logo on the exterior and a heel design inspired by the original 911 Turbo's "whale tail" rear spoiler and horizontal red tail lights. A tonal Porsche Crest in 3D print is featured on the hell, while the lacing is adorned with a removable plaque commemorating the 50th anniversary. All models are built on PUMA's new motorsport-inspired PUMA "Road Rider" sneaker silhouette.
Alongside the Asia Pacific edition, exclusive market editions will be released in countries such as Germany, France, Poland, the Netherlands, the UK, Japan, Taiwan and the US. Each inspired by specific Porsche 911 Turbo cars, featuring one of 30 original exterior colours from the car brand's 1975-1977 charts.
Every purchase comes with an exclusive black sports bag, which doubles as the footwear's packaging and an additional set of black laces. Priced at SGD329, these sneakers are available at Porsche Studio Singapore and online.