In 1967, Marc Bohan conceptualised the Dior Oblique motif. The longtime creative director of the House (an almost 30-year tenure) first applied the motif on a bag from Dior’s haute couture collection in 1969. Throughout the years, the Dior Oblique has been applied on all manner of pieces by the House— from ready-to-wear to luggage to even the floors of its Dior Monsieur boutique in 1974.
Fast forward to today, the Dior Oblique remains one of Dior’s most quintessential elements. It’s become a mark of the House’s creativity with a range of treatments and interpretations imagined every now and then. The latest, is perhaps one that captures Monsieur Dior’s nonconformist spirit.
The Maxi Dior Oblique revokes any decree that branded logos and motifs are dead. As its name suggests, the Dior Oblique has been blown up like never before for Dior Men’s Spring 2024 collection. Each letter of the motif now takes significant real estate on a range of travel-ready bags and accessories. The collection’s Weekender 40 bag, for example, looks exceptionally roomier with the Maxi Dior Oblique canvas construction giving the illusion of a magnified proportion.
While the Maxi Dior Oblique may look audacious in its original colourway—there’s certainly no mistaking that it’s a Dior—a second all-black option provides a more subtle interpretation but one that’s impactful all the same. The Maxi Dior Oblique is rendered in black and set against a base that’s a couple of shades lighter. When employed on a pair of high-top B23 sneakers, the canvas adds depth and dimension. The motif may not be immediately obvious at first glance, but becomes apparent at multiple angles and in motion.
But the point of the Maxi Dior Oblique isn’t solely for the brash visual of Dior’s signature. It’s an extension of the Dior attitude—of going against the grain and challenging perceptions. After all, this is the same House that proposed a “new look” that further feminised women’s fashion post-World War II.
What’s the inverse of “quiet luxury”? This is it.