Lucas Pinheiro Braathen, and Chloe Kim know a thing or two about performance wear, especially in the winter sports arena. For the uninitiated, we're of course referring to two champion athletes at the top of their game. Pinheiro Braathen is a World Cup alpine ski racer—and a Moncler ambassador—who most recently gave Brazil its first-ever race win, while Kim is a two-time Olympic gold medalist and a record-breaking professional snowboarder. So yes, they definitely know performance wear.
The two athletes are joined by supermodel Amber Valletta, and actor Vincent Cassel in the Moncler Grenoble Autumn/Winter 2025 campaign. Valleta walked the Moncler Grenoble runway show that was presented in Courchevel; and Cassel, well, he's just one cool, charismatic dude.
It's also known that Moncler's expertise lies in its down jackets and tech-heavy paraphernalia that are all devised to keep one warm and toasty. One of the things that the brand does exceptionally well on this front is combining the performance aspect of these pieces with contemporary stylings. You're kept warm, yes, and you're also assured to not look like a walking padded blanket.
The Moncler Grenoble line is the brand's more performance-driven series—meant for everything related to the ski lifestyle. And because that includes après-ski too, Moncler has steadily been ramping up the design-forward sensibilities of it. The Autumn/Winter 2025 collection focuses on Japanese denim as the material of choice, transforming it into snow-ready gear. They've been developed and crafted in Kojima—Japan's denim district—specifically to be windproof, waterproof, and breathable all while preserving the natural drape, indigo hue, and feel typical of denim. To be proper slope accompaniments, they're finished with functional details such as YKK AquaGuard zippers and vents, RECCO reflectors, pull-out hoods, fully taped seams and more. And on the more aesthetic side, there's a decidedly polished finish with refined accents that balances the performance with style.
The Japanese denim pieces aren't the only ones in the Autumn/Winter 2025 collection. There's a whole suite of ski and snowboard puffer jackets, graphic outerwear as well as après-ski pieces crafted from plush dyed shearling and wool. The one thing that ties them all together is that they're definitely not your average ski gear.
The Moncler Grenoble Autumn/Winter 2025 collection is now available at the Moncler Marina Bay Sands and Changi Airport stores, and moncler.com.
