Watch the Gucci Autumn/Winter 2024 Menswear Runway Show Live

Creative director Sabato De Sarno is scheduled to present the Gucci Autumn/Winter 2024 menswear collection on Friday, 12 January 2024 at 10pm Singapore time
Published: 11 January 2024

The Autumn/Winter 2024 menswear show season has already begun. After Pitti Uomo in Florence, Milan Fashion Week Men's will officially kick off with Gucci, marking the menswear debut of creative director Sabato De Sarno. And once again, for the second time, the show is being referred to as Gucci Ancora ("again" in Italian).

The Gucci Ancora women's campaign was just released days ago featuring the Spring/Summer 2024 womenswear collection that signalled De Sarno's vision for the House. Included as part of the campaign were a couple of images of male models in denim jeans, holding on to Gucci Jackie bags. While the official press release explicitly avoided referencing the male models, it's safe to assume that Gucci's Autumn/Winter 2024 menswear collection will be a continuation of the Gucci Ancora aesthetic—pared back with a reiteration of Gucci elegance in the form of cut and silhouette.

The womenswear debut focused heavily on the Jackie as the bag of the season. The menswear debut could follow along the same vein or continue to refocus the attention on the Horsebit creations—an icon that was the House's key push leading up to the release of De Sarno's first collection.

But for any confirmation, stay tuned for the show this Friday. And for an even closer look at the collection, follow @esquiresg on Instagram as we bring you the action live from Milan Fashion Week.

What: Gucci Autumn/Winter 2024 menswear runway show
Where: Milan, Italy
When: Friday, 12 January 2024 at 10pm Singapore time

related posts

crosschevron-down