If you're still sore over Croatia's FIFA World Cup loss (why though?), this article is probably not for you. As most of us would already know, France is more than just the reigning champions of football—it's the bastion of effortless style and all-round cool. It's the birthplace of many famed luxury brands and under-the-radar brands that deserve just as much recognition. Le Gramme, is one of the latter.
The concept at Le Gramme is rather ingenious. The name literally means 'gram' in French and every piece of jewellery is named after its metric weight. For example, the lightest piece in Le Gramme's permanent collection is aptly called 'Le 3' and weighs 3g. It brings to light a detail that we most often ignore about any of our purchases. It's also a useful naming system that assures customers that they're getting exactly what they paid for.
Le Gramme's designs are clean and simple, with engravings informing the weight, material, batch number, maker and of course, the brand logo. The full metal pieces come in either brushed or polished variations and can go up to a Le 107. The Le 33 cuff in polished 18-carat gold, is the largest in the gold series. And at approximately SGD8,700 (via Mr Porter), the simple cuff is literally worth its weight in gold; all 33g of it. Wear it on its own or stack it with the other iterations in the Le Gramme family, but what's for certain is that this is one timeless piece you'll be wearing for any and every occasion.
If shelling out SGD8,700 for a gold band around your wrist doesn't feel very French to you, here are five other France-stamped pieces that could get you in the mood.
One embroidered velvet evening blazer by Saint Laurent (SGD7,680 each)
In true Saint Laurent form, always wear this with a pair of black denim skinny jeans, no matter what top (or lack thereof) you're wearing underneath. It's all about having that one statement piece and paring back on everything else.
Nine pairs of camouflage Bounce sneakers by Valentino (SGD930 each)
The only camouflage that you should be wearing is Valentino. But if you're partial to the print, this variation of it is quite subtle that you probably wouldn't even notice it under all that rubber detailing.
26 pairs of classic fitted jeans by A.P.C. (SGD324 each via Manifesto)
When it comes to French denims, A.P.C. is always the way to go. The brand has an extensive range of denim jeans in a myriad of fits and washes but the classic fit—somewhere between a regular and a slim fit—is as versatile as a pair of denim jeans ought to be.
69 embroidered caps by AMI (approximately SGD125 each via MATCHESFASHION.COM)
AMI has quickly become the quintessential French brand you need to have in your wardrobe for some Parisian flair. The name of the brand literally means 'friend' in French, which is what this navy cap is going to be. It goes with everything; including your favourite summer suit.
199 official France 2018 FIFA World Cup™ Champions Celebration Fashion T-shirts (approximately SGD43.55 each via the Official FIFA Online Store)
Only because it's the most relevant investment for the next four years.
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