There’s this meme that talks about being born from a ‘box’ and we live in a ‘box’ and eventually, we’ll end up in a ‘box’. It’s dead-pan funny until you realised it’s true (except for the last part because land scarcity). But if we are to spend the bulk of our lives sequestered in our home, we might as well be clever to what furniture to fill it with.
Enter Starchie’s Urban Living Collection.
Starchie started out as an e-commerce site, a curated space that extolls the virtues of Asian-designed home goods and lifestyle products. Now, the company is venturing out into producing its own modular furniture.
What is modular furniture?
Glad you ask. Modular furniture is made up of independent parts that can be added or taken away to fit a need. One moment it's a table and a few adjustments, it becomes a chair. In Starchie's words, 'it’s furniture that grows with you'.
An appealing concept to Starchie's founder, Silvia Tasani and designer Celine Ng—with a modular system, you can minimise wastage. Take Starchie’s Castella Modular sofa (yeah, it's named after the cake): if you need a bigger sofa, you can add a module piece to it, instead of throwing it out and buying a new set.
Castella Modular sofas are mounted on an x-frame (in two colourways) and you can have a choice of either an armrest or a side table. Your options open up with four colourways to choose from and seating sizes (1-seater or 1.5-seater). A Castella Modular sofa also has an ergonomic, adjustable backrest and water-repellent fabric.
But every sofa needs a coffee table. Designed in collaboration with StudioNorm, is the Naughton coffee table. Like the Castella Modular sofa, the Naughton’s design allows the table to be extended or contracted.
Prototypes from Starchie's Urban Living Collection were shown at the recent Boutique Fairs Singapore. Encouraged by the response, the company has launched a Kickstarter to produce the collection on a larger scale.