This upcoming June, Givenchy will be showing their first menswear runway show under Artistic Director, Clare Waight Keller at Pitti Immagine Uomo no. 96. Keller has been teasing us with her menswear offering for Givenchy in the form of co-ed shows (both of the ready-to-wear and couture variety), and an intimate presentation during the recent men's edition of Paris Fashion Week. So it's not a surprise to learn of a dedicated Givenchy menswear show.
The British born designer joins an illustrious list of designers who have shown at Pitti Uomo as a guest designer, one that includes the likes of Raf Simons, Craig Green, Virgil Abloh for Off-White and, most recently, Glenn Martin for Y/Projects.
“It is a huge honour for us to host the runway debut of the Givenchy men’s collection under the creative direction of Clare Waight Keller” says Lapo Cianchi, Pitti Immagine’s director of communication and special events. “A strong, modern and elegant vision: it is the perfect project for Pitti Uomo. I am certain that the atmospheres and spaces of Florence will offer Givenchy further aesthetic and symbolic motivations for concentrating on men’s fashion”.
As the menswear trends subtly shift from the brash and loud visions championed by the streetwear movement to a quieter and chic expression, Keller's take on menswear is perfect for these times—an electric blend of '70s silhouettes and a healthy dose of Parisian elegance. We have been patiently waiting for a fully fleshed out vision of Givenchy's menswear, and come June, Keller is going to give the people what they want.